Business listingChicago
Clothing store

Alice & Wonder - Southport

Clothing store · Chicago

4.881 {count} reviews

3542 N Southport Ave, Chicago, IL 60657

Alice & Wonder - Southport

About

Located at 3542 N. Southport Ave, Alice & Wonder has quickly become a go-to destination for those looking to capture the spirit of Chicago through fashion. This boutique offers a curated selection of women’s apparel that spans a variety of styles, from classic and preppy to boho and comfortable everyday wear. Beyond clothing, the shop is well-regarded for its unique Chicago-themed merchandise, including popular tees, sweatshirts, and accessories that make for thoughtful gifts. With a 4.8-star rating based on 81 reviews, the store is frequently praised for its clean, inviting aesthetic, highlighted by a signature Chicago tile wall and clever signage that greets visitors at the door. The shopping experience at this Southport location is defined by a welcoming atmosphere and a team known for being helpful, attentive, and knowledgeable. Whether customers are searching for a specific outfit, baby clothes, or home decor, the staff is often noted for going above and beyond to assist with sizing, gift wrapping, and finding the perfect item. The boutique’s commitment to a positive customer experience—combined with its rotating selection of trendy, high-quality goods—has made it a staple for locals and visitors alike. It remains a standout choice for anyone looking to support a local business while browsing a thoughtfully organized and stylish collection.

What clients say

Alice and Wonder is a popular Chicago boutique frequently praised for its trendy apparel, unique local-themed merchandise, and aesthetically pleasing store design. While most customers report highly positive experiences with the helpful staff, one review highlights a significant concern regarding discriminatory service.

Strengths

  • Friendly and helpful staff
  • Unique Chicago-themed merchandise
  • Attractive store interior design
  • High-quality clothing and gifts

Weaknesses

  • Inconsistent greeting of customers
  • Limited availability of smaller sizes

Best for

Shoppers looking for trendy apparel, unique Chicago-themed gifts, and a welcoming boutique atmosphere.

Opening hours

Friday
11 AM–7 PM
Monday
11 AM–7 PM
Sunday
10 AM–5 PM
Tuesday
11 AM–7 PM
Saturday
10 AM–6 PM
Thursday
11 AM–7 PM
Wednesday
11 AM–7 PM

Contact

Alice & Wonder - SouthportChicagoClothing store